Aon Consulting and Zgroup partnered to construct a unique way for El Paso’s Human Resource Department to present benefit information to company executives. Labeled “Executive Portfolio,” each executive received a striking cobalt blue, one-of-a-kind portfolio with his or her name and title imprinted with silver foil on the cover. Inside, information tailored for each individual was placed in a built-in container opposite a folder with brightly colored inserts, contrasting the outer package and secured by sleek black elastic. This endeavor by Zgroup proves that branding does not just mean uniformity – it can also be personalized.
Executive Benefits Portfolio